The News Review:
- RCN Metro Appoints Maura Mahoney Vice President Sales and Marketing
- Maruti Hero Honda Monthly Sales Rise
- New Genius Enterprise(TM) Marries Marketing Automation With Genius …
RCN Metro Appoints Maura Mahoney Vice President Sales and Marketing
CNNMoney.com
As Vice President of Sales and Marketing Mahoney is responsible for theattainment of revenue targets customer relationship management marketingcommunications product management new product development and marketdevelopment for RCN Metro. “We are incredibly proud to announce Maura’s appointment. She has been aninvaluable member of our management team and has contributed greatly to thesuccess of RCN Metro” said Felipe Alvarez President of RCN Metro. “Maurabrings deep expertise and leadership experience to her role as VicePresident of Sales and Marketing — I’m confident she’ll be instrumental inour overall growth and success. Mahoney joined RCN Metro ptical Networks in November 2007 through RCN’sacquisition of NEN Communications and has since led the company’smarketing efforts.
Related from Wtgmarketingsummit: Hypercom Appoints Stuart Taylor Vice President Global Marketing
Maruti Hero Honda Monthly Sales Rise
Wall Street Journal
–>Maruti Hero Honda Monthly Sales Rise ArticleCommentsmore in. reported a continued rise in monthly sales driven mainly by discounts. Analysts said if the sales of cars and motorcycles continue to rise beyond March it may indicate a recovery in Asia’s third-biggest automobile market which has been battered by five-year high loan rates and a slowing economy. Car makers vehicle insurance companies and banks are luring buyers with discounts and other marketing promotions. Maruti said Monday it sold 79190 cars.
New Genius Enterprise(TM) Marries Marketing Automation With Genius …
MSNBC
With GeniusEnterprise when a prospect “conversion event” occurs sales is immediatelyalerted and given access to the Genius prospect’s website visit history nomatter what the state of any automated workflow. Unlike other marketingautomation solutions that are designed only with marketers in mind GeniusEnterprise ties automation directly to the sales rep so they can follow upwith the right prospects at the right time and with the right information. “Genius Enterprise is designed for marketers with sales in mind” saidGenius customer Joanna Giannotti Global Marketing Director atClickSoftware. “Its simple drag and drop campaign creation makescumbersome complicated marketing automation solutions a thing of the pastwhile their unique Genius Tracker(TM) alerts sales with an instantnotification when prospects are hot so reps can offer rapid service.