LaNeve to stay at GM lead sales operations

The News Review:

- LaNeve to stay at GM lead sales operations
- BlueBird Sales Corporation Brings Proven Sales Marketing and …
- With sales cratering Suzuki pins hopes on small SX4
- Ghostbusters game sales ahead of Transformers and Up

LaNeve to stay at GM lead sales operations
Detroit Free Press
LaNeve has been GM North America vice president of vehicle sales service and marketing since March 2005. In an e-mail to staff late Friday LaNeve assured that he’d be sticking around. “I am pleased to let you know that I have been asked to lead the sales organization going forward reporting directly to Fritz” his message said. Pete Ternes a company spokesman confirmed that LaNeve will lead the sales organization but said an official title has yet to be announced. Part of the uncertainty regarding LaNeve’s future came from the announcement that Vice Chairman Bob Lutz would take over the marketing duties of the company a role LaNeve had in addition to overseeing sales.

BlueBird Sales Corporation Brings Proven Sales Marketing and …
Business Wire (press release)
BlueBird works with start-ups to Fortune 500 businesses across North America. “We are excited to offer our expertise to companies of all sizes and business models” said Brad Fidler founder and president of BlueBird Sales Corporation. “We know that our proven method of sales marketing and management can make the difference in the growth or decline of most companies. ” As a sales and marketing solutions provider BlueBird focuses on immediately building or strengthening a company’s sales channel and producing a strong revenue stream. BlueBird provides the professional expertise and resources to develop and manage decision making roles within a company including Vice President of Sales and Marketing Chief Executive fficer and Chief perating fficer. By outsourcing these roles in the company to BlueBird companies are able to lower operational costs focus on their core business increase sales and build a steady revenue stream. Additionally BlueBird can help obtain financial support through capital investments and angel venture capital funding.
Related from Marketingmonster: Richard Grisolia to Head Marketing for Narragansett Bay Insurance

With sales cratering Suzuki pins hopes on small SX4
USA Today
Suzuki has tried to go after the same group of buyers – young and eager to buy the cars of the same company that makes some of the world’s most admired motorcycles. The result in Suzuki’s case has been disaster: vehicle sales down 78% last month from a year ago according to Autodata.

Ghostbusters game sales ahead of Transformers and Up
Los Angeles Times
Transformers: Revenge of the Fallen sold 296000 copies and THQ's Up based on the Pixar Animation Studios film sold 270000. Here's what Times entertainment writer Ben Fritz said: Given that all those games were helped by tens of millions of dollars in marketing for their companion movies whereas "Ghostbusters" hasn't had a theatrical presence since 1989 that's a notable accomplishment. It's also a much-needed boost for struggling publisher Atari and should benefit Sony Pictures which licensed the rights. There's some irony in the fact that Activision publisher of the Transformers game dropped Ghostbusters when it merged with the game's original publisher Vivendi Games.  – Alex PhamFollow my random thoughts on games gear and technology on Twitter.

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